Merck launched their completely new and unique brand design in 2015.
We animated eight short clips explaining the new brand design and corporate identity.
Appealing to people's emotions, the new branding symbolizes the company's transformation from a traditional supplier of pharmaceuticals and chemicals into a global science and technology company.
Animation & Illustration: Musclebeaver
Art Direction: fischerAppelt
Production: Fork Unstable Media
Client: Merck Group
Selected Works
Animation ReelAnimation
FIFA 22
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Sheffield FCAnimation
Nexible SpotsAnimation
Cystinosis – A Rare DiseaseAnimation
Google
Open RobertaAnimation
AlpaguaAnimation
MOIA
CampaignAnimation
LeNa
CooperativeAnimation
Visa CardAnimation
Skater DawgAnimation
CampylobacterAnimation
DB
FlinksterAnimation
AllianzIllustration
WeWash
Smart HomeAnimation
Bundesliga
CampaignAnimation